Tuesday, March 25, 2014

The WSJ's Vision of the Future of Journalism in the Digital Age

The Wall Street Journal (WSJ) is the only news organization to launch online with a paywall, a model the paper's managing editor said will work for the 125-year-old publication.
"The Journal is confident it is able to continue to succeed with the subscriber model," said Gerard Baker, editor-in-chief Dow Jones and Company and managing editor of The Wall Street Journal, at a presentation at City University in London yesterday.
Baker also talked about the importance of social media, including Twitter, in raising reporter's profiles and how it's not just to be used to market a publication.
To read a Google document of a report on the presentation, click here.

No comments:

Post a Comment